Empowering Success Through Data With A2Zurvey's Data-Driven Insights
We are a global consulting firm specializing in market research, data collection, and analysis. Our expertise extends to gathering consumer and business data across all sectors, including those in hard-to-reach regions.
What We Do
Market Research
We offer deep insights into market trends, customer behavior, and competitive landscape to help businesses make informed decisions.
Data Collection
We gather reliable and comprehensive data using a variety of methods, ensuring that our clients get the most accurate and actionable information.
Data Analysis
Our expert team analyzes collected data to uncover key patterns and insights, translating raw data into meaningful conclusions.
Consumer Insights
We provide a detailed understanding of consumer preferences and buying habits to enhance product development and marketing strategies.
Business Strategy
We offer strategic guidance based on market research and data insights, helping businesses capitalize on growth opportunities.
Competitive Intelligence
We track competitors’ strategies and performance to help clients stay ahead in their industry.
Understanding People. Powering Decisions.
We believe the best decisions start with understanding real people. Our data comes directly from consumers; what they buy, how they think, what they care about, and why they choose one brand over another.
A Vast Network of Skilled Fieldworkers
With a team of over 2,000 highly trained enumerators, A2Zurvey guarantees precise and reliable data collection across diverse sectors. Our extensive reach spans more than 25 African countries, enabling us to tap into hyper-local insights while maintaining a global perspective. This broad network ensures that we deliver actionable, region-specific data to help our clients thrive in dynamic and evolving markets.
Five Spheres. One Mission.
A2Zurvey aims to disrupt the traditional market intelligence space by bringing offline and inaccessible data to the doorsteps of partners.
Secure
COLLECT
ANALYZE
Connect
INNOVATE
Partners
Clients/Partners Review
A2Zurvey has consistently delivered high-quality service on both the Gambia Democracy Survey and APMI_BROADER UNITS & SSP CAPI Survey. Their team’s professionalism and commitment to reliable data collection have been outstanding. We are extremely satisfied with the results.
Baba Sylla, Managing Director of Cicores, expressed gratitude for the professionalism and results-focused approach demonstrated by A2Zurvey during the WPF_APMI Brooder Units Survey in The Gambia. A2Zurvey’s team met all quality standards and achieved milestones on time, which made it a pleasure to work with them. Cicores looks forward to future collaborations with A2Zurvey
Growing Numbers
Trusted Partners
Enumerators in Gambia
Countries Reachable
Case Studies
Blogs & Reports
How to Overcome Fieldwork Barriers
How To Actually Fix Your Fieldwork The world of market research is built on a simple premise: ask questions, get answers, and make better business decisions. However, the middle part of that equation, the “getting answers” phase known as fieldwork, is rarely...
Understanding Why Gambian Businesses and Institutions Must Become Data-Oriented: A Call for Smarter Growth
The Missed Opportunity Across The Gambia, critical decisions in both the public and private sectors are still largely shaped by intuition, imitation, and incomplete information. Business expansions, policy interventions, and development programs are frequently...
A2ZURVEY’s 2025 Recap: Evidence, Markets, and Lived Realities in The Gambia
Download the full RECAP report: CLICK HERE In 2025, A2ZURVEY advanced its mission to deliver clear, credible, and locally grounded evidence to support better decisions across The Gambia. Over the year, we conducted nationwide and sector-specific studies spanning...
Report: Public Perception on The Change in The Cost of Bread in The Gambia
Download the full report here: CLICK HERE Introduction In recent months, The Government of The Gambia has reported an increase in the cost of bread, with the price of a standard loaf rising from D10 to D12 in many communities. This development has heightened financial...
Report: Public Perception of National Risk in The Gambia, 2025
Download the full report here: CLICK ME Introduction This is a quick exploratory research conducted to understand public views on major challenges affecting Gambians. In the wake of rising economic pressures, insecurity, and public discontent, A2Zurvey conducted a...
Who Drives the Global Economy: Product or Service Businesses?
What Real Data from Global Brands Reveals About Employment, Profits, and ImpactThe global economy, a vast and intricate system, is powered by two distinct yet increasingly intertwined forces: product-based companies and service-based enterprises. From tech giants like...
Understanding Gambian Consumer Behavior: Strategic Insights into a Changing Marketplace
In today’s market, emotional connection is just as important as price and functionality. Gambian consumers, especially youth, are now influenced by what they see online, whether it’s an influencer using a product, a viral trend, or a brand that speaks to identity and...
How to Overcome Fieldwork Barriers
How To Actually Fix Your Fieldwork The world of...
Office
Serrekunda, Banjul, The Gambia
Office Hours
Mon-Fri: 8am – 4pm
Sat & Sun: Closed
(Available 24/7 for support)
Call Us
Gambia: (+220) 356-3454
WhatsApp: (+220) 745-7942
Gambia: (+220) 3032679
USA: +1 (646) 575-9871